Show #71 Nilofer Merchant on the New How of business

The Startup Success Podcast

This week Bob and Pat talk with well-respected Silicon Valley strategist Nilofer Merchant about her book, “The New How: Creating Business Solutions Through Collaborative Strategy”.

How can you build a business – large, small or micro – that can compete and succeed in a world where constant change is the norm? Nilofer walks us through the components of the new how, why so many large companies suffer from an air sandwich between goals and execution, murderboards and their uses, and how even the smallest company needs to take conscious charge of their business culture.

We’d also like to thank Microsoft WebsiteSpark for being our first official show sponsor! Microsoft WebsiteSpark and StartupToDo.com have free Microsoft software for designers and a six month scholarship to StartupToDo.com you may be interested in. For details and how to apply, visit http://startuptodo.com/websitespark/.

Download Show #71 here: Show #71 Or if you prefer, Subscribe to the podcast in Apple iTunes.

Bob Walsh is on Twitter at http://twitter.com/bobwalsh or you can email him at bob.walsh@47hats.com.

Patrick Foley is on Twitter at http://twitter.com/patrickfoley or you can email him at patrick.foley@microsoft.com

URLs mentioned/relevant to this show:

• The New How: Creating Business Solutions Through Collaborative Strategy
• Video: Why Flat Wins
• Nilofer on Twitter
• Various presentations by Nilofer at Slideshare.net.
• Kill your Darlings at Forbes.com