The Startup Success Podcast

Information you need as a startup, indie or microISV.

Show #4: Microsoft’s BizSpark, Balsamiq Studio.

with 7 comments

The Startup Success Podcast

The Startup Success Podcast

This week we dig into BizSpark, Microsoft’s new program for startups. Microsoft hopes they will change the web app game with BizSpark and create a new generation of Microsoft-centric startups. BizSpark is not just free tools for developers, it explicitly includes production licenses and a twist: it’s free, but you’ve got to get the nod from a BizSpark Network Partner. We interview Microsoft’s Senior Director of US Partner Evangelism Larry Gregory and get the lowdown.

Also, I interview Peldi Guilizzoni the founder of Balsamiq Studios and creator of Balsamiq Mockups, a great Adobe AIR app that I and other startups have learned to love for mocking up screens. We talk about what’s it like being AIR-centric microISV and a really cool way he’s using Twitter to market his product.

And I have your weekly microISV tip – what you should do if your product get trashed in the blogosphere, and a book recommendation for that idle free time you been having! 🙂

Download Show #4 here: startupsuccess004 Or if you prefer, Subscribe to the podcast in Apple iTunes.

What can we do to help you? Who should we go interview? What knowledge should we go find an expert in and pick their brains? Let us know!

Bob Walsh is on twitter at or you can email him at
Patrick Foley is on twitter at or you can email him at

Show Notes:

URLs mentioned in this episode of the Startup Success Podcast.


Written by Bob Walsh, Self-Funded Startup Consultant

November 5, 2008 at 8:15 pm

7 Responses

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  1. […] by one of my heros Bob Walsh (author of “Micro-ISV, from vision to reality“) for his Startup Success podcast, which I had been listening to since they started, I recommend it! (my interview starts at around […]

  2. […] #4 of the Startup Success Podcast is up: in this show Pat and I talk to Microsoft’s Larry Gregory about the new BizSpark program and I interview […]

    47 Hats - MicroISV Digest

    November 10, 2008 at 4:58 pm

  3. […] has refined this technique further – and you would be well advised to read the rest of his post or listen to my interview with him before […]

  4. why would you choose .net?…

    I’ve been wondering for quite some time now why a new startup, on a greenfield project, or even a personal site, would choose to use .NET for web development?
    Firstly, this is not a Microsoft bashing article – I’m simply trying to understan…


    January 23, 2009 at 9:45 am

  5. Title mis-spells Balsamiq as Balsalmiq.


    August 9, 2009 at 12:34 pm

  6. […] because it’s really good. I knew of Peldi because he was one of the first interviews for my podcast (I didn’t even appear on the interview … Bob did that one). Peldi is one of the most […]

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